Pre-launch product site for The Love Cradle, a luxury intimacy swing with a high-converting pre-order funnel, giveaway modal, waitlist system, and partnership integration with Tracy's Dog.
Fantasy Swing needed a premium product launch site for The Love Cradle, a luxury intimacy swing designed for couples. The goal was to build anticipation, capture pre-orders, and grow a waitlist ahead of their Spring 2026 shipping date, all while maintaining a high-end, editorial aesthetic that matched the product's positioning.
I designed and built a fully custom site on Netlify with a dark, cinematic feel, complete with a pre-order configuration flow, a giveaway modal tied to a Tracy's Dog brand partnership, a waitlist form, and a lifestyle gallery. Every detail was crafted to convert browsers into buyers.
Launch a bold, premium product in a sensitive category, building trust, desire, and urgency while keeping the brand elevated and the purchase flow frictionless ahead of a hard shipping deadline.
Built a cinematic dark-mode product site with an interactive pre-order configurator (color + mount selection), a giveaway modal for brand partnership activation, a waitlist capture form, and PayPal-integrated checkout, all in pure HTML/CSS/JS on Netlify.
Delivered a launch-ready product site that drives pre-orders and waitlist signups, with a high-end brand feel that matches the premium price point and builds credibility through the Tracy's Dog partnership.
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